Clubhouse’s New Feature Turns Your Texts Into Custom Voice Messages
In a bid to stay relevant and retain users, Clubhouse has introduced a new feature that allows users to text their friends, with the AI-powered voice reading out the message in the sender’s custom voice. This innovation comes as the app continues to face user drop-off, despite its efforts to revamp features.
Clubhouse Introduces Custom Voice Texting
In a recent blog post, Clubhouse announced that users can now train their custom voice and send texts to friends, who will hear the message in the recreated voice. This feature aims to provide a seamless experience, making it feel like the user is having a real-time conversation with their friend.
How Custom Voice Texting Works
According to Clubhouse, its AI-powered technology can recreate a user’s voice closely, even with just a few phrases of training data. The company claims that this feature still retains the feeling of being in a live conversation. However, there are some limitations – the AI may not be able to perfectly replicate laughter or other non-verbal cues.
Additional Features and Availability
Notably, Clubhouse has also introduced an option for users who may not want to record their voice. In this case, the company can generate a custom voice using text-to-speech technology. Currently, this feature is only available in the US.
Why Custom Voice Texting Matters
Clubhouse’s efforts to revamp its features come as the app faces significant user drop-off. According to analytics firm Sensor Tower, Clubhouse had 35 million downloads in 2021 but saw a sharp decline in usage last year. The company has claimed that it still has a few years of runway left.
The Role of AI in Revamping Features
Clubhouse’s reliance on AI-powered features like custom voice texting highlights the growing importance of artificial intelligence in the tech industry. With AI, companies can create more personalized and engaging experiences for users, setting themselves apart from competitors.
Alternative Live-Audio Experiences
As Clubhouse continues to experiment with new features, it faces competition from other live-audio platforms like Twitter Spaces. The latter has seen significant growth in recent years, making it a viable alternative for users looking for similar experiences.
Conclusion
Clubhouse’s introduction of custom voice texting is a significant step towards retaining users and staying relevant in the market. By leveraging AI-powered technology, the company aims to create more seamless and engaging experiences for its users. As the live-audio space continues to evolve, it will be interesting to see how Clubhouse and other players adapt to changing user preferences.
What’s Next for Clubhouse?
As Clubhouse continues to revamp its features, it remains to be seen whether these efforts will be enough to stem user drop-off. With the introduction of custom voice texting and AI-powered technology, the company has certainly made a significant step towards retaining users. However, only time will tell if these innovations are enough to keep Clubhouse ahead in the competitive live-audio space.
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